THCExtraction.net

Exact Match Domains (EMDs) are Critical Business Assets

Companies like yours are using exact match domain names to attract better leads, improve click-thru-rate, increase conversions, and provide their business with an a effective branding and marketing tool aimed at prospects who are actively in the buying process.

• Respect:
  • An inherent amount of trust and respect comes with owning the industry defining domain.
• Relevancy:
  • When potential customers see their search words in your domain, they know your site is relevant to their needs.
• Retention and Recall:
  • EMDs are easy for the customer to remember, easy to recall (even after an extended time), and easy to promote to others.
• Reputation Management:
  • Owning a quality EMD positions your company as the authority in the industry.
• Real Competition:
  • If you don’t own your EMD, one of your competitors WILL.
• Rapid Navigation:
  • Many prospects type descriptive domain names directly into the navigation bar. This brings in pre-qualified prospects with high conversion rates.
• Redirect. Don’t Redesign:
  • Even if your company already has a great domain, they should still own the surrounding EMDs and redirect them to your current domain. NO development required!
• Resource Leads:
  • Smart companies build lead generation websites on EMDs to target high-converting key-phrases to increase their reach across the internet.
• Rankings:
  • The search engines use algorithms to rank websites. A keyword-rich EMD is another positive signal they can factor.